Have you wondered what strategies one should follow to make a blog post viral? Here are those secrets, which will lead you to make your blog post interesting and viral among the audience.
Content marketing, especially blogging is probably the most important marketing strategy available today.
Writing a great piece of content and spreading it within a targeted audience is one of the most important factors.
It also helps to boost SEO rankings, drive more traffic and generate leads, and all can be done with a clear path for content marketing by having great content on their blogs.
The quality of the content matters a lot, and search engines love to crawl more fresh and unique content, in return for that, it will help you to get a higher search ranking of your blog to get more exposure.
Producing good quality content, making content SEO Friendly, with good design all are good factors to get a higher ranking and grab the attention of the audience.
But do you know there is something more which are yet to discover? What are those secret ingredients, which will enhance the visibility and engagement of the blog post and make a blog post viral?
Here are the elements you should focus on while creating your content to make a blog post go viral.
#1. Craft Magnetic Headline
The headline of your post is the first impression, and perhaps the first impression is important which makes your readers read the entire content of your blog post.
If you don’t know how to write an exciting title, then think of magazine or newspaper headlines that dare you to read the piece of their content.
Your post’s headline is the first thing a potential reader is going to see, so you just have to make it right and eye-catchy.
Use this headline generator to create a viral heading.
#2. Outstanding Opening Paragraph
A magnetic headline is probably the one that entices people to click on it and visit a blog post.
But if you don’t capture the reader’s attention in the first couple of sentences of the post, then they will just leave the page before reading the further content of a post.
So don’t just waste your readers’ time and catch their attention while providing an outstanding introductory paragraph that offers enough value in the entire post.
For example, the current blog post introduction has grabbed your attention, and you are reading secret number 2 and will continue to read the rest of the 8 secrets of a fine-tuned blog post.
#3. Proper Structure
Few bloggers commonly overlook this factor of creating a compelling post.
If you want your readers to go through the entire article, then you should organize the writing process.
Building a solid structure of a blog post, which includes clear headlines, sub-headlines, bullet points, tables, charts, quotes, paragraph breaks, images, and a lot more.
It might look a little bit outdated to you but for the readers, it works best and makes them sticky to the post.
Instead of reading blog posts, which contain 300-400 words, the audience nowadays prefers to read longer posts that contain 1000, 2000, or 3000 words full of information.
Such blog posts must have a proper structure regarding design, content style, and a lot more to have the attention of the reader till to the end of the post.
The larger blog post is useful to build engagement. So, plan to add more relevant blog posts to your blog.
#4. Tell a Fascinating Story
Another secret to make a blog post viral is to create an engaging and compelling story.
A blog post is incomplete without a Fascinating story even if you have a great title and a well-described introductory opening of a blog post.
Imagine why we read the entire novel or watch a movie or TV series like Tenet or Money Heist till the end?
Have you wondered about how they build your interest to read or watch it till the end? It is a story in which you are interested.
Try to build the interest of your audience by crafting a story based on the blog topic.
And I am sure your readers will defiantly have a stake in reading the entire blog post like I did and built your interest in this post.
#5. Use Convincing Words
Not only readers but also search engines have the interest to read or crawl and rank the accurate information of individual topics.
Here convincing words play a vital role to build the trust of readers and search engines.
Try to add more but relevant convincing words into your blog post, which can convey an accurate message to your audience.
Such usage of a word not only helps you to build the interest of our audience but it will also help you to build the authority of your entire blog.
Google for Persuasive writing.
#6. Make it Unique and Original
You are now aware of the power of convincing words in the content.
Upon that Uniqueness and original content are the two key factors to make your blog post go viral.
If you create unique and original content it is a win-win situation to build trust among the readers and search engines.
Pick topics where is no content written before. I know it is hard to find such topics and writing content, but this is an opportunity for you to be in the first place to share the information.
Many times it happens that you may find a topic that has various content gaps.
These are also an excellent opportunity for you to pick the topic and write well-researched and informative convincing content to serve the accurate information.
#7. Select Entice Images
Visual content plays a vital role to grab the attention of the audience.
Promotion on social media channels, blog networks, referral networks, and at many other places images are the first thing, which grabs the attention of readers.
Adding an eye-catchy and attractive image is another secret ingredient of a blog post and should be a part of your social media management. You wonder how it works.
Create a quality image for social media. Have a look at the featured image and an image I have used to share content over a different social channel. These are convincing and attractive to grab the attention of my readers.
For example, if you have found my article on social media and came over here to read this post then probably an image I used to share the content is the first thing that has attracted your attention on the post over social media.
#8. Make Easy Sharing
Implement social share buttons on your blog, a total no-brainer to make a blog post viral.
You have posted very informative content, and it also has a good position in search engines ranking.
But what if you don’t provide any options to your audience to share the content on their social media profiles? If it is then, it is all meaningless.
Make sure you add social sharing options on each blog post and allow your blog readers to share the content on their social media profiles.
This will help you to reach more audience of your users’ network.
#9.The Call To Action
Conversion is the greedy outcome that every blogger wants.
What if you haven’t defined or added any call to action in your blog post? The result is no conversion.
So, what is the meaning of conversion to sell a product or generate a lead for a business?
What are the different types of conversions that bloggers should use? Let me bring more light to this.
Encouraging users to subscribe to your email list, share your article in readers’ networks, navigate to another article of your blog, click on the reference or related article link, comments, and a lot more are different types of conversions to create a call to action for.
Now make sure that each of your articles must at least one call to action to convert your readers to the value of engagement on your blog.
#10. The Take-Away
This is something really interesting and the core ingredient of a blog post.
Crafting a 1000 or 1500 words article in a small piece of content is an art, and I am sure you have that art to craft a better summary of a blog post you write.
Cover meaningful points and highlights of the article in the takeaway at the end of the blog post.
This will help your readers to summarize and memories the key points from the article you shared.
Just like I want you to memories and ask to bookmark my blog URL Saurabhk.com for such interesting future posts.
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Just creating a blog post is not a way to be a successful blogger.
Create an informative and well-structured blog, and adding secret ingredients in a post will help you to win the interest of your audience and encourage them to engage with a blog post by commenting or sharing within their network.
Follow this strategy to make your blog post viral and you will surely start noticing the drastically higher success of your blog.
I will look forward to your feedback or question. Feel free to share your thoughts in the comments section below.
